Seminars & Events

Personal Brand and Reputation Management - with Tessa Hood

Date: 28 January 2009 (9.30am – 12.30pm)
Location: Central London
Fee: £110
Early Bird: £99 + VAT
Alumni: £93.50 + VAT
Refreshments will be provided

The Event

What is meant by ‘Personal Branding’? Why do you need to develop your own brand in order to be ‘bought’ by your clients? How this will impact upon your reputation and your management of that reputation going forward?
Tessa will discuss these issues in an interactive format during this half day seminar. She will work with you and the group to investigate how memorable, remarkable, consistent, and relevant you really are and how your personal brand has relevance in your professional arena.

You will dig deep to find out how you are really being perceived by others, whether or not you have the right kind of visibility in the marketplace, are your skills being recognised, and can you compellingly answer the question ‘Why should I hire you?’

There will also be a large ‘lighter’ section of the morning devoted to personal style and what sort of image you are projecting, what is it you need to project and what you can physically do to make it better should you want to make any changes.

The Presenter - Tessa Hood, Global Leader in the Fields of Personal Branding and Reputation Management

Tessa started her career in the diplomatic corps working alongside Ministers at the Court of Human Rights in Strasbourg.

She then moved to the film and television industry where she set up and ran her first successful company T.J. Productions, producing photographic and television commercial shoots for major blue-chip companies.

After developing an unparalleled wealth of knowledge in branding, image and its manipulation, she now coaches blue chip, institutional and private clients on total personal impact, effective networking, etiquette and core values. Clients include HSBC Bank, Standard Chartered Bank, The Clydesdale Bank, GAM, Eversheds, BUPA, British Airways, Cranfield, Leeds and Durham, Warwick and Nottingham Business Schools’ MBA AND MSc Programmes.

Who is it for

Coaches and aspiring coaches who need to increase the their profitability, effectiveness and reputation
Coaches and aspiring coaches who want to leverage their individual strengths and to harness that individuality in support of their own brand thereby enjoying a significant competitive advantage in today's market.

What will you learn?

How to define who you really are and what you stand for
How to stand out in a crowded world by developing a unique personal style
How to recession-proof yourself by becoming distinctive
How to compellingly answer the question ‘Why should I hire you?’

Cancellation Policy

Terms and Conditions – Seminars & Events
• Cancellation more than 30 working days prior to a seminar or event date = 0% of fees forfeit
• Cancellation fewer than 30 working days but more than 15 working days prior to a seminar or event = 50% of fees forfeit
• Cancellation fewer than 15 working days prior to a seminar or event = 100% of fees forfeit Any cancellation must be received in writing.

If for any circumstances beyond our control, we have to cancel the seminar, we will refund the full amount to you. If the individual is able to offer a substitute to attend in their stead, subject to i-coach academy’s agreement, no monies will be forfeit. For full Terms & Conditions please click here.

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